{"id":11965,"date":"2018-11-13T01:00:11","date_gmt":"2018-11-13T01:00:11","guid":{"rendered":"https:\/\/kindlepreneur.com\/?p=11965"},"modified":"2021-06-29T14:42:32","modified_gmt":"2021-06-29T14:42:32","slug":"e55-book-price-hack-that-will-make-you-more-money","status":"publish","type":"podcast","link":"https:\/\/kindlepreneur.com\/e55-book-price-hack-that-will-make-you-more-money\/","title":{"rendered":"Book Price Hack that will Make You More Money"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/itunes\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Show-Podcast-on-iTunes.png\" alt=\"\" class=\"wp-image-10134\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/GooglePlay\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Podcast-on-Google-Play.png\" alt=\"\" class=\"wp-image-10133\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/stitcher\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Show-Podcast-on-Stitcher.png\" alt=\"\" class=\"wp-image-10132\"\/><\/a><\/figure>\n\n\n\n<div class=\"podcast-box\"><iframe loading=\"lazy\" style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/7345334\/height\/90\/theme\/custom\/autoplay\/no\/autonext\/no\/thumbnail\/yes\/preload\/no\/no_addthis\/no\/direction\/backward\/render-playlist\/no\/custom-color\/204a83\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/div>\n\n\n\n<p>Price testing your books is something I recommend authors do is to test different prices with your books. You may find a higher price yields fewer sales, but still gives you a similar profit to pricing your book lower and selling more books. However, if you use CreateSpace to create and distribute your books, my guest in today\u2019s episode, Derek Doepker, stumbled upon a little-known way for you to get higher royalties paid to you, even though your book may sell for a lower price.<\/p>\n\n\n\n<p>Derek stumbled upon this hack when he decided to price one of his books higher than previously listed. He noticed that Amazon listed the old price with the new, higher price crossed off. But when he checked what he made from the book, he found he was being paid higher royalties.<\/p>\n\n\n\n<p>The reason for this is because even if you change the price of a book in CreateSpace, it takes a while for other sellers, like Barnes & Noble, to reflect that change. Amazon keeps a lower price, even though the higher price is listed and then crossed off. However, the author receives a higher royalty, based on the new listed price.<\/p>\n\n\n\n<blockquote><h3 dir=\"ltr\">Even though Amazon got the notification right away that the price had gone up, they would still sell it lower because they were price matching and pay the higher royalties.<\/h3><\/blockquote>\n\n\n\n<p>Derek reached out to CreateSpace to make sure this was ok for authors to do, which it is. It\u2019s within CreateSpace\u2019s terms of service. However, while this is a cool hack for authors to get paid more, it should be used with ethics in mind, such as making sure the price you\u2019re setting your book at isn\u2019t astronomical and still leaves your sellers with a profit. Take into consideration the length of the book, the size, and other factors to help set your pricing.<\/p>\n\n\n\r\n<section class=\"standard-cta testimonial nohover bottom-left\" id=\"cta-block_60a2b7aa18238\">\r\n    <div class=\"cta-inner row\">\r\n                    <div class=\"cta-media col-md-4\">\r\n                                    <div class=\"cta-media-inner\">\r\n                    \r\n                        <a href=\"https:\/\/kindlepreneur.com\/click\/rocket-in-content\" alt=\"Check It Out Here\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">                        \r\n                        \r\n                        \r\n                        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2021\/05\/Support-sml.png\" alt=\"KDP Rocket Shirt\" height=\"187\" width=\"350\">\r\n                        \r\n                        <\/a>                    <\/div>\r\n                            <\/div>\r\n        \r\n        <div class=\"cta-body col-md-8\" style=\"text-align:center;\">  \r\n                            <a class=\"cta-heading\" href=\"https:\/\/kindlepreneur.com\/click\/rocket-in-content\" alt=\"Check It Out Here\">\r\n                            <h3>We\u2019re Here to Help!<\/h3>\r\n                            <\/a>\r\n                        \r\n            <p>See why Publisher Rocket users love our support team.<\/p>\n            <a class=\"offer-button\" href=\"https:\/\/kindlepreneur.com\/click\/rocket-in-content\" alt=\"Check It Out Here\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">Check It Out Here<\/a>        <\/div>\r\n\r\n            <\/div>\r\n<\/section>\r\n\r\n\n\n\n<p>This is also something to remember if you\u2019re planning on changing the price for a specific date and letting your email list know about the change. While you may change the price on CreateSpace and send out an email campaign with the new price, the new price may not be available right away. Amazon also price matches with other retailers, so while they may update their list price, they\u2019re going to make sure they aren\u2019t undersold by another retailer that still has the lower price.<\/p>\n\n\n\n<p>Even if you choose not to use this tactic, it\u2019s important for authors to know how pricing works within CreateSpace and Amazon. If you\u2019re planning on doing a sales promotion, for example, this information will give you some insight into how pricing works. But if you do plan on using this tactic to sell more books at a lower price while getting higher royalties, be sure to be fair when setting the new price.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-bio-of-the-author-in-the-case-study\">Bio of the Author in the Case Study:<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2018\/08\/derek-doepker.jpg\" alt=\"derek doepker audiobooks\" class=\"wp-image-11583\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2018\/08\/derek-doepker.jpg 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2018\/08\/derek-doepker-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>Derek Doepker is a former rock guitar player turned seven-time best-selling author, a speaker and a coach on mind, body and business success. His books have sold more than 50,000 copies, and his book \u201cThe Healthy Habit Revolution\u201d won the 2016 Readers\u2019 Favorite gold medal for motivational books.<\/p>\n\n\n\n<p>Derek\u2019s goal is to help busy professionals break through their BS and amplify their productivity, profit and performance by sharing clever mind games, life hacks, wellness breakthroughs and the secrets of success found in music.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-resources-referred-to-in-this-episode\">Resources Referred to in this Episode:<\/h2>\n\n\n\n<ul><li>Derek Doepker\u2019s <a href=\"https:\/\/www.amazon.com\/Derek-Doepker\/e\/B0086IEHDY\">Amazon Author Page<\/a><\/li><li>Get his free book <a href=\"http:\/\/bestsellersecrets.com\/\">\u201cWhy Authors Fail\u201d<\/a><\/li><li>If you\u2019re interested in creating your own Audiobooks, be sure to check out his course <a href=\"http:\/\/audiobooksmadeeasy.com\/\">Audiobooks Made Easy<\/a><\/li><li><a href=\"https:\/\/www.createspace.com\/\">CreateSpace<\/a><\/li><li><a href=\"https:\/\/eu.createspace.com\/pub\/signup\/view.memberagreement.do\">CreateSpace Member Agreement<\/a><\/li><li>Book Marketing Show <a href=\"https:\/\/kindlepreneur.com\/e41-marketers-coffee-audiobooks-and-should-authors-sell-them\/\">Marketers & Coffee: Audiobooks and Should Authors Sell Them?<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re using CreateSpace to create and market your book, you won\u2019t want to miss this ingenious way you can price your book higher, sell it for a lower price, and still get the royalties that come from the higher price. While you may not necessarily use this tactic, I do encourage authors to test different prices for their books anyway to see what works best for them.<\/p>\n<p>Former guest Derek Doepker stumbled upon this hack and talks with me today about how it works and how we can use it ethically. This is within CreateSpace\u2019s terms of service, but when you use this hack, you want to make sure you\u2019re adjusting the price so it make sense for the size of your book and still gives Amazon and Barnes &#038; Noble a profit.<\/p>\n","protected":false},"author":38,"featured_media":16946,"parent":0,"comment_status":"open","ping_status":"open","template":"","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"categories":[3887,31],"tags":[3878],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Episode 55: Book Price Hack that will Make You More Money<\/title>\n<meta name=\"description\" content=\"Looking to make more money with your books? Check out this simple book pricing hack you can use to maximize profit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kindlepreneur.com\/e55-book-price-hack-that-will-make-you-more-money\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Book Price Hack that will Make You More Money\" \/>\n<meta property=\"og:description\" content=\"Looking to make more money with your books? 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