{"id":16100,"date":"2020-08-28T13:22:51","date_gmt":"2020-08-28T13:22:51","guid":{"rendered":"https:\/\/kindlepreneur.com\/?p=16100"},"modified":"2022-03-24T20:06:59","modified_gmt":"2022-03-24T20:06:59","slug":"mad-mimi-review","status":"publish","type":"review","link":"https:\/\/kindlepreneur.com\/mad-mimi-review\/","title":{"rendered":"Mad Mimi Review for Authors"},"content":{"rendered":"\n<p>Staying in contact with your readers and cultivating a list of superfans is one of the <a href=\"https:\/\/kindlepreneur.com\/how-to-sell-books-amazon\/\">most important marketing moves<\/a> you can make as an author. And having an email marketing service that gives you the tools to contact your readers is super important.<\/p>\n\n\n\n<p>So, let\u2019s look at one of those email <a href=\"https:\/\/kindlepreneur.com\/book-marketing\/\">marketing<\/a> services and determine if it\u2019s a good one for authors. Today, we\u2019ll be reviewing Mad Mimi.<\/p>\n\n\n\n<p><strong>In this article, you will learn:<\/strong><\/p>\n\n\n\n<ul><li>What Mad Mimi is<\/li><li>The features it has to offer for authors<\/li><li>What integrations it has<\/li><li>How much it costs<\/li><li>What I didn\u2019t like about Mad Mimi<\/li><li>And, of course, whether it\u2019s the right email marketing service for you<\/li><\/ul>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#what-is-Mad-Mimi\" data-level=\"2\">What is Mad Mimi?<\/a><\/li><li><a href=\"#What-features-does-it-offer\" data-level=\"2\">What Features Does it Offer?<\/a><ul><li><a href=\"#feature-1\" data-level=\"3\">1. Automation<\/a><\/li><li><a href=\"#feature-2\" data-level=\"3\">2. Forms<\/a><\/li><li><a href=\"#feature-3\" data-level=\"3\">3. Email Campaigns\/Creation<\/a><\/li><li><a href=\"#feature-4\" data-level=\"3\">4. Extras\/Important Details<\/a><\/li><\/ul><\/li><li><a href=\"#What-Does-mad-mimi-cost\" data-level=\"2\">What Does it Cost?<\/a><\/li><li><a href=\"#What-I-Dont-like-about-Mad-Mimi\" data-level=\"2\">What I Don\u2019t Like About Mad Mimi<\/a><\/li><li><a href=\"#Is-Mad-mimi-right-for-you\" data-level=\"2\">Is Mad Mimi the Right Email Marketing Solution For You?<\/a><\/li><li><a href=\"#mad-mimi-vs-mailerlite\" data-level=\"2\">Mad Mimi vs MailerLite<\/a><\/li><\/ul><\/div>\n\n\n\n<p>Let\u2019s get into it!<\/p>\n\n\n\n<p>By the way, there are affiliate links in this article&#8211;that\u2019s to keep the coffee fund topped up&#8211;but those links don\u2019t change my opinion on the product itself.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-Mad-Mimi\">What is Mad Mimi?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"426\" height=\"226\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimi.png\" alt=\"Mad Mimi logo\" class=\"wp-image-16102\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimi.png 426w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimi-300x159.png 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><\/figure><\/div>\n\n\n\n<p>Simply put, Mad Mimi is an email marketing solution for businesses, and since you\u2019re an independent author selling books to readers, that\u2019s you! You\u2019re a business owner who needs to keep in touch with his\/her customers.<\/p>\n\n\n\n<p>Mad Mimi is a simple solution built around list creation for subscribers, campaign drips and drag and drop email building that is supposed to make it easy to use (we\u2019ll find out if that\u2019s the case when we go over the features). They also have an <a href=\"https:\/\/madmimi.com\/about\">\u2018About Us\u2019 page<\/a> where you can learn more and a very helpful <a href=\"https:\/\/help.madmimi.com\/\">FAQ section<\/a> that lists answers, in the form of articles, to just about any question you have to ask.<\/p>\n\n\n\n<p>As a positive, my experience with their customer service has been pleasant, so if you need something from there, you can probably reach out to ask, as well.<\/p>\n\n\n\n<center><a class=\"buy-button\" href=\"https:\/\/kindlepreneur.com\/click\/madmimi\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Check Out Mad Mimi Here<\/a><\/center>\n\n\n<div class=\"sw-tweet-clear\"><\/div><a class=\"swp_CTT style1\" href=\"https:\/\/twitter.com\/share?text=Searching+for+a+good+email+service+for+authors%3F+Check+out+Kindlepreneur%27s+Mad+Mimi+review.+&url=https:\/\/kindlepreneur.com\/mad-mimi-review\/\" data-link=\"https:\/\/twitter.com\/share?text=Searching+for+a+good+email+service+for+authors%3F+Check+out+Kindlepreneur%27s+Mad+Mimi+review.+&url=https:\/\/kindlepreneur.com\/mad-mimi-review\/\" rel=\"nofollow noreferrer noopener\" target=\"_blank\"><span class=\"sw-click-to-tweet\"><span class=\"sw-ctt-text\">Searching for a good email service for authors? Check out Kindlepreneur's Mad Mimi review. <\/span><span class=\"sw-ctt-btn\">Click To Tweet<i class=\"sw swp_twitter_icon\"><\/i><\/span><\/span><\/a>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"What-features-does-it-offer\">What Features Does it Offer?<\/h2>\n\n\n\n<p>Now that we know what Mad Mimi is, let\u2019s get into what it can do for you. The goal for indie authors is usually to find something low-cost and super easy to use for mailing list management and email sending.<\/p>\n\n\n\n<div class=\"toc\">\n<p class=\"toctitle\">Mad Mimi Features:<\/p>\n<ol>\n<li><a href=\"#feature-1\">Automation<\/a><\/li>\n<li><a href=\"#feature-2\">Forms<\/a><\/li>\n<li><a href=\"#feature-3\">Email Campaigns\/Creation<\/a><\/li>\n<li><a href=\"#feature-4\">Extras\/Important Details<\/a><\/li>\n<\/ol>\n<\/div>\n\n\n\n<p>Psss\u2026 I usually include \u2018Free Account\u2019 as one of the categories because that\u2019s a huge deal to authors, right? Well, Mad Mimi doesn\u2019t have one. More about that later.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"feature-1\">1. Automation<\/h3>\n\n\n\n<p>Onboarding new readers onto your mailing list is super important&#8211;you want to welcome them to the list by giving them your <a href=\"https:\/\/kindlepreneur.com\/reader-magnets\/\">reader magnet<\/a> (usually a small book or bonus extra) and convince them to stay with some cool content. Most email marketing service providers allow you to create automations that will feed your readers through a funnel and onto your list.<\/p>\n\n\n\n<p>Mad Mimi is no different, except for the fact that it calls these \u2018funnels\u2019 drip campaigns. By hitting \u2018Create Drip Campaign\u2019 under your Drip tab, you can create a new automation sequence for your readers and connect it to a specific form (more about those later).<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"687\" height=\"626\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/create-campaign.png\" alt=\"Mad Mimi drip campaign creation form\" class=\"wp-image-16103\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/create-campaign.png 687w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/create-campaign-300x273.png 300w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/><\/figure><\/div>\n\n\n\n<p>Once you start your drip, you\u2019ll be given the opportunity to create email campaigns for your automation and select the triggers for them&#8211;i.e. When they\u2019ll go out to your subscribers. Creating the emails is simple&#8211;you drag and drop the features you want, write the text, and then add the email to the drip.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"996\" height=\"820\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/createdrip.png\" alt=\"mad mimi promotion options\" class=\"wp-image-16108\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/createdrip.png 996w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/createdrip-300x247.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/createdrip-768x632.png 768w\" sizes=\"(max-width: 996px) 100vw, 996px\" \/><\/figure><\/div>\n\n\n\n<p>What I like about Mad Mimi is that I create the automation and then can set up the emails with their different triggers quite easily, and I can stop them at any time, or come back and edit them or change them.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"458\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/drio-1024x458.png\" alt=\"mad mimi edit drip campaign\" class=\"wp-image-16109\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/drio-1024x458.png 1024w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/drio-300x134.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/drio-768x344.png 768w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/drio.png 1336w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Interestingly, however, if you change an email at the end of a running automation or drip campaign, readers who had already joined and completed the previous emails in the campaign won\u2019t receive the new one.<\/p>\n\n\n\n<p>Say you onboard them and then later decide, \u201cHey, I want to add another bonus email to this drip campaign,\u201d the subscribers who\u2019ve already completed that drip won\u2019t get it. Only new subscribers just starting the campaign will.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"feature-2\">2. Forms<\/h3>\n\n\n\n<p>In order to collect subscribers for your mailing list, you need a form to collect their email addresses and other information. Let\u2019s take a look at how Mad Mimi\u2019s forms work and whether they\u2019re easy to use and integrate with your website and social media pages.<\/p>\n\n\n\n<p>It\u2019s pretty easy to navigate to the webform section of the dashboard. One click takes me to a page where I can create a form. Check it out:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"635\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/form-creation--1024x635.png\" alt=\"mad mimi web form\" class=\"wp-image-16110\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/form-creation--1024x635.png 1024w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/form-creation--300x186.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/form-creation--768x477.png 768w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/form-creation-.png 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>It\u2019s a pretty simple layout. You can change the style and color of the form itself and add a background image if you choose. You can also select which list you want people to sign up for when they complete the form.<\/p>\n\n\n\n<p>You can edit the following settings when creating your form:<\/p>\n\n\n\n<ul><li><strong>Details.<\/strong> Your form name, \u2018from name\u2019, \u2018from email address\u2019, the list you want subscribers to sign up to, and what information you want to gather from subscribers (eg. name and email address or just email address).<\/li><li><strong>Style.<\/strong> The logo background, logo image, main background color, and background image.<\/li><li><strong>Advanced.<\/strong> The activation message, the confirmation landing page, the activation landing page, signup form page, button text, resubscribe policy, confirmation policy (single or double opt-in), and language.<\/li><\/ul>\n\n\n\n<p>And you can embed the form in the following ways:<\/p>\n\n\n\n<ul><li><strong>Style Embed<\/strong>&#8211;when you embed this on your website, it will contain visual elements.<\/li><li><strong>Plain Embed<\/strong>&#8211;when you embed this on your website, there will be no visual elements included.<\/li><li><strong>Side Tab<\/strong>&#8211;attaches a sign up tab to the left side of your website.<\/li><\/ul>\n\n\n\n<p>You can also link to your form with a simple URL.<\/p>\n\n\n\n<p>I feel like Mad Mimi\u2019s form creation is super simple and easy to use, but the functionality and integrations for forms could be improved. For instance, integrating them with Facebook lead ads must be done through Zapier. There\u2019s no automatic integration like there is with MailChimp, for instance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"feature-3\">3. Email Campaigns\/Creation<\/h3>\n\n\n\n<p>I look for service providers that make creating email easy and fun. The last thing I want to do is sit around and mess with settings for hours on end. I want to reach my readers fast, be able to schedule my emails easily, and then move on with my day. So, let\u2019s take a look at how you can create emails with Mad Mimi.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"699\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/email-templates.png\" alt=\"mad mimi email campaign templates\" class=\"wp-image-16111\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/email-templates.png 580w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/email-templates-249x300.png 249w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/><\/figure><\/div>\n\n\n\n<p>There are several different formats for creating email with Mad Mimi:<\/p>\n\n\n\n<ol><li><strong>Sales Promotion.<\/strong> You can use this template when promoting multiple books, for instance. The template is editable, and you can drag and drop different elements to change it as you see fit. Here\u2019s an example of how the template looks:<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-16112 size-large\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/salespromotiontemplate-1024x747.png\" alt=\"mad mimi sales promo template\" width=\"1024\" height=\"747\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/salespromotiontemplate-1024x747.png 1024w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/salespromotiontemplate-300x219.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/salespromotiontemplate-768x560.png 768w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/salespromotiontemplate.png 1268w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/li><li><strong>Event Invitation.<\/strong> This template allows you to craft your own event invites&#8211;say you\u2019re setting up a giveaway for your readers or you want to invite them to an event on your Facebook page like an author takeover. This is the type of email you might use. <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-16113 size-full\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/eventinvitetemplate.png\" alt=\"mad mimi event invention template\" width=\"976\" height=\"875\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/eventinvitetemplate.png 976w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/eventinvitetemplate-300x269.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/eventinvitetemplate-768x689.png 768w\" sizes=\"(max-width: 976px) 100vw, 976px\" \/><\/li><li><strong>Build-your-own.<\/strong> This is my personal favorite because the ability to craft your own email exactly as you want it is super important to me. With this template, you can do exactly that. It\u2019s super simple to drag and drop the elements you need into place. <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-16114 size-full\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/buildyourowntemplate.png\" alt=\"mad mimi email template build or create your own\" width=\"985\" height=\"869\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/buildyourowntemplate.png 985w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/buildyourowntemplate-300x265.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/buildyourowntemplate-768x678.png 768w\" sizes=\"(max-width: 985px) 100vw, 985px\" \/><\/li><li><strong>Traditional Newsletter.<\/strong> This is another cool template for authors to work with. Let\u2019s face it, most authors send out a newsletter every other week (if they\u2019re not staying in touch that often, they definitely should be), and this template makes it easy. <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-16115 size-full\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/newslettertemplate.png\" alt=\"mad mimi newsletter template\" width=\"964\" height=\"922\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/newslettertemplate.png 964w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/newslettertemplate-300x287.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/newslettertemplate-768x735.png 768w\" sizes=\"(max-width: 964px) 100vw, 964px\" \/><\/li><\/ol>\n\n\n\n<p>Mad Mimi has \u2018thousands of royalty-free stock images to choose from,\u2019 and you can also <strong>create plain text emails<\/strong> or <strong>insert HTML<\/strong> according to your needs.<\/p>\n\n\n\n<p>The following elements are available to you when crafting email with Mad Mimi\u2019s drag and drop email campaign builder:<\/p>\n\n\n\n<ul><li>Headings<\/li><li>Text boxes<\/li><li>Styles&#8211;you can change your style and color scheme and fiddle around with creating your own.<\/li><li>Add logos and images<\/li><li>Text boxes with images<\/li><li>Buttons<\/li><li>Dividers<\/li><\/ul>\n\n\n\n<p>Naturally, you can link out to other websites or to your books. You\u2019re also able to send your emails now or schedule them out for a specific date and time. You can schedule them on Pacific Standard Time but not in other timezones, unfortunately.<\/p>\n\n\n\n<p>Email creation is really simple with Mad Mimi because it\u2019s drag and drop. And for launch emails, where many authors might use a plain text email, you\u2019re covered too. I had no problems creating email with them, and I think it was one of the highlights of crafting this review!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"feature-4\">4. Extras\/Important Details<\/h3>\n\n\n\n<p>There are plenty of features included in Mad Mimi\u2019s <a href=\"https:\/\/kindlepreneur.com\/book-marketing-101\/\">marketing<\/a> service, but not all of them warrant their own section, so here are some of the features and important details you should be aware of if you\u2019re considering a purchase:<\/p>\n\n\n\n<ul><li><strong>List-based.<\/strong> Mad Mimi\u2019s subscriber management is list-based&#8211;that means that you\u2019ll be managing your readers in lists. If you\u2019re used to MailChimp, transferring over to Mad Mimi will be simple because it\u2019s a similar management scheme, whereas some of the other email marketing services manage subscribers via groups or segmenting (like Mailerlite and Convertkit).<\/li><li><strong>Management.<\/strong> You can unsubscribe non-reads\/non-clicks but the process is complicated\u2026 there\u2019s no ability to actively unsubscribe people who don\u2019t open your emails without contacting support (see below in the \u2018what I don\u2019t like\u2019 section) for more information on this.<\/li><li><strong>Reporting.<\/strong> Reporting is easy to access for each individual campaign, but there\u2019s no central reporting dashboard where you can view overall subscriber gains and click\/open rates. So, you can see them for your drips and campaigns but not overall for your entire list, for instance.<\/li><li><strong>Integrations.<\/strong> Mad Mimi integrates with the following services: Acuity Scheduling, AddThis, AgilOne, Ambassador, CapsuleCRM, CartLoom, ClinchPad, Desk, Digioh, Drupal, Etsy, EventBrite, Facebook Sharing, FreshBooks, Gleam Captures, Gleam Competitions, Google Analytics, WordPress Gravity Forms Add-on, PayPal Zap, pInterest, SurveyMonkey, Twitter Sharing, WordPress, Zapier and many more.<\/li><li><strong>Triggers.<\/strong> Triggers are a pretty neat extra whereby you can associate a certain date with an audience member and when that date comes around, an email will be sent to them. That\u2019s useful if you\u2019re going to send out emails to people on their birthdays for instance, but you\u2019d have to collect that information in the first place. I don\u2019t see great functionality for authors here.<\/li><li><strong>Other Add-ons.<\/strong> Mad Mimi has several add-ons that don\u2019t cost anything extra with your account. These include: Multi-User (for more than one email manager), Mailer API, RSS to Email, Custom Domain, Social Links, Sign Up IPs, Display Names, Promotion Tweaks, Stats Sharing, Link to List, Subscriber Management, Triggers, and Personalization.<\/li><li><strong>Social Links.<\/strong> There\u2019s a separate tab where you can add all your social links, so you can insert them easily into your email campaigns.<\/li><\/ul>\n\n\n\n<p>While going through the features, I was impressed with some of them, but others\u2026 I felt like there were add-ons that I didn\u2019t need and then the ones I did need just weren\u2019t there.<\/p>\n\n\n\n<center><a class=\"buy-button\" href=\"https:\/\/kindlepreneur.com\/click\/madmimi\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Check Out Mad Mimi Here<\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"What-Does-mad-mimi-cost\">What Does it Cost?<\/h2>\n\n\n\n<p>This is the question most authors ask upfront, so I thought it was prudent that we cover it in it\u2019s own section.<\/p>\n\n\n\n<p>Upfront, the most important thing you need to know about Mad Mimi\u2019s pricing is there is no free account with them. And there\u2019s no free trial either. That means you can\u2019t try before you buy. Bummer.<\/p>\n\n\n\n<p>However, Mad Mimi\u2019s prices are generally much cheaper than the competition\u2019s (probably because you don\u2019t get as many features as you do with, say, Mailerlite or ConvertKit) and you get unlimited sending&#8211;no matter the level of your account&#8211;up to 50,000 contacts. Above that, you\u2019ll be limited in your sending.<\/p>\n\n\n\n<p>But let\u2019s face it, once you reach 50,000 contacts, you\u2019ll probably migrate to a different marketing service because you\u2019ll need advanced tagging and segmenting to manage them all!<\/p>\n\n\n\n<p>Check out the pricing below:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"969\" height=\"529\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimipricing.png\" alt=\"Mad Mimi Pricing\/cost table\" class=\"wp-image-16116\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimipricing.png 969w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimipricing-300x164.png 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2020\/08\/madmimipricing-768x419.png 768w\" sizes=\"(max-width: 969px) 100vw, 969px\" \/><\/figure><\/div>\n\n\n\n<p>So, for the most basic of accounts, you\u2019ll pay $10 a month. I like this pricing scheme because it\u2019s all laid out clearly for you. Whereas with MailChimp, for instance, you\u2019ll be stuck looking for quotations and unsure of how much you need to pay a month.<\/p>\n\n\n\n<p>Mad Mimi is super cheap, but that comes with its drawbacks.<\/p>\n\n\n\r\n<section class=\"standard-cta testimonial\" id=\"cta-block_60a2c03918240\">\r\n    <div class=\"cta-inner row\">\r\n                    <div class=\"cta-media col-md-4\">\r\n                                    <div class=\"cta-media-inner\">\r\n                    \r\n                        <a href=\"https:\/\/courses.kindlepreneur.com\/courses\/mailerlite-for-authors-email\" alt=\"Sign Up Now\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">                        \r\n                        \r\n                        \r\n                        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2021\/05\/MailerLite-Email-For-Authors-copy.png\" alt=\"MailerLite Email For Authors\" height=\"420\" width=\"760\">\r\n                        \r\n                        <\/a>                    <\/div>\r\n                            <\/div>\r\n        \r\n        <div class=\"cta-body col-md-8\" style=\"text-align:center;\">  \r\n                            <a class=\"cta-heading\" href=\"https:\/\/courses.kindlepreneur.com\/courses\/mailerlite-for-authors-email\" alt=\"Sign Up Now\">\r\n                            <h3>Free MailerLite Video Course<\/h3>\r\n                            <\/a>\r\n                        \r\n            <p>Learn how to setup and use your MailerLite account effectively to help sell more books.<\/p>\n            <a class=\"offer-button\" href=\"https:\/\/courses.kindlepreneur.com\/courses\/mailerlite-for-authors-email\" alt=\"Sign Up Now\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">Sign Up Now<\/a>        <\/div>\r\n\r\n            <\/div>\r\n<\/section>\r\n\r\n\n\n\n<h2 class=\"wp-block-heading\" id=\"What-I-Dont-like-about-Mad-Mimi\">What I Don\u2019t Like About Mad Mimi<\/h2>\n\n\n\n<p>Here are the things that I thought Mad Mimi could do better\u2026<\/p>\n\n\n\n<ul><li><strong>No free account.<\/strong> Every other email marketing service I\u2019ve come across (granted I haven\u2019t looked at every single one of them) has had a free account or at least a free trial so you can try before you buy. Mad Mimi doesn\u2019t and I think that\u2019s a marketing flaw on their part.<\/li><li><strong>Limited reporting.<\/strong> There\u2019s no way for you to check out who isn\u2019t opening and reading your emails. You can\u2019t see your overall growth either, other than to check the tabs and tally up your subscriber amount today versus last week for instance.<\/li><li><strong>Are the open rates right?<\/strong> After spending some time using Mad Mimi, I discovered that some of the open rates didn\u2019t seem correct. When I emailed subscribers and asked them if they wanted to stay on the list (as they hadn\u2019t been opening my emails according to Mad Mimi\u2019s support team) they replied that they had opened every email.<\/li><li><strong>Lack of integrations.<\/strong> While there are some great integrations that come with Mad Mimi, there aren\u2019t as many included as with other email marketing services \u2014 like Mailerlite, for instance.<\/li><li><strong>No unique landing page creation.<\/strong> You can\u2019t create landing pages. You can only integrate your forms, or send out a pretty plain looking form link that acts as a landing page.<\/li><li><strong>Not nearly as many features as with other email services.<\/strong> Mad Mimi is super simple. That can be a negative or a positive depending on what you need as an author. If you\u2019re into simple list management and you want a lower price, Mad Mimi is probably a good service for you. But if you\u2019re looking for segmentation and tagging, you\u2019ll soon get frustrated with the service.<\/li><li><strong>There\u2019s no segmenting or tagging to speak of.<\/strong> That means you won\u2019t be managing your lists and readers in any other way than getting them onto a list or placing them on another when they click a link in your email.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Is-Mad-mimi-right-for-you\">Is Mad Mimi the Right Email Marketing Solution For You?<\/h2>\n\n\n\n<p>If you\u2019re looking for a simple email solution that will cost you some money (but not too much) and you\u2019re not too worried about integrating with your various other services, like Facebook lead ads forms, for instance, Mad Mimi should serve you pretty well.<\/p>\n\n\n\n<p>However, I would be remiss not to mention that Mailerlite can do everything MadMimi does (and more) for free. I highly recommend you check out my MailerLite review if you\u2019re interested in purchasing a subscription to an email marketing service. Honestly, you can\u2019t go wrong with MailerLite\u2019s free account.<\/p>\n\n\n\n<p>I would say that, of the email marketing services I\u2019ve reviewed, MadMimi is a good second choice. I know several authors who really enjoy it.<\/p>\n\n\n\n<p>Do you have any suggestions for email marketing services I should review? What\u2019s your favorite? Leave a comment down below and let me know\u2026 I might review them in the future!<\/p>\n\n\n\n<center><a class=\"buy-button\" href=\"https:\/\/kindlepreneur.com\/click\/madmimi\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Check Out Mad Mimi Here<\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mad-mimi-vs-mailerlite\">Mad Mimi vs MailerLite<\/h2>\n\n\n\n<p>As you can tell from my notes, MailerLite is a strong competitor for Mad Mimi. So, let's take a quick look at the two services side-by-side and find out how they stack up.<\/p>\n\n\n<div id=\"footable_parent_16164\"\n         class=\" footable_parent ninja_table_wrapper loading_ninja_table wp_table_data_press_parent semantic_ui colored_table\">\n                <table data-ninja_table_instance=\"ninja_table_instance_0\" data-footable_id=\"16164\" data-filter-delay=\"1000\" aria-label=\"Mad Mimi vs MailerLite\"            id=\"footable_16164\"\n           data-unique_identifier=\"ninja_table_unique_id_1484724386_16164\"\n           class=\" foo-table ninja_footable foo_table_16164 ninja_table_unique_id_1484724386_16164 ui table  nt_type_legacy_table selectable striped vertical_centered ninja_custom_color inverted footable-paging-right ninja_table_search_disabled ninja_table_pro\">\n                <colgroup>\n                            <col class=\"ninja_column_0 \">\n                            <col class=\"ninja_column_1 \">\n                            <col class=\"ninja_column_2 \">\n                    <\/colgroup>\n        <thead>\n<tr class=\"footable-header\">\n                                                        <th scope=\"col\"  class=\"ninja_column_0 ninja_clmn_nm_services \"><\/th><th scope=\"col\"  class=\"ninja_column_1 ninja_clmn_nm_free_account \">Mad Mimi<\/th><th scope=\"col\"  class=\"ninja_column_2 ninja_clmn_nm_ease_of_use \">MailerLite<\/th><\/tr>\n<\/thead>\n<tbody>\n\n        <tr data-row_id=\"1323\" class=\"ninja_table_row_0 nt_row_id_1323\">\n            <td>Free Account<\/td><td><\/td><td><center>1,000 contacts. Unlimited emails.<\/center><\/td>        <\/tr>\n            <tr data-row_id=\"1324\" class=\"ninja_table_row_1 nt_row_id_1324\">\n            <td>Pricing<\/td><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2015\/08\/Green-Check-Mark.png\" alt=\"\" width=\"25\" height=\"25\" class=\"aligncenter size-full wp-image-1038\" \/><\/td><td><\/td>        <\/tr>\n            <tr data-row_id=\"1325\" class=\"ninja_table_row_2 nt_row_id_1325\">\n            <td>Automations<\/td><td><\/td><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2015\/08\/Green-Check-Mark.png\" alt=\"\" width=\"25\" height=\"25\" class=\"aligncenter size-full wp-image-1038\" \/><\/td>        <\/tr>\n            <tr data-row_id=\"1326\" class=\"ninja_table_row_3 nt_row_id_1326\">\n            <td>Landing Page<\/td><td><\/td><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2015\/08\/Green-Check-Mark.png\" alt=\"\" width=\"25\" height=\"25\" class=\"aligncenter size-full wp-image-1038\" \/><\/td>        <\/tr>\n            <tr data-row_id=\"1327\" class=\"ninja_table_row_4 nt_row_id_1327\">\n            <td>Ease of Use<\/td><td><\/td><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2015\/08\/Green-Check-Mark.png\" alt=\"\" width=\"25\" height=\"25\" class=\"aligncenter size-full wp-image-1038\" \/><\/td>        <\/tr>\n    <\/tbody><!--ninja_tobody_rendering_done-->\n    <\/table>\n                    <style type=\"text\/css\" id='ninja_table_custom_css_16164'>\n                        #footable_16164  {\n    font-family: ;\n    font-size: px;\n    }\n\n\n    #footable_16164 tbody tr td span.fooicon-plus:before {\n    background-color:  !important;\n    }\n    #footable_16164 tbody tr td span.fooicon-minus:before {\n    background-color:  !important;\n    }\n\n    #footable_16164 tbody tr:hover td span.fooicon-plus:before {\n    background-color:  !important;\n    }\n    #footable_16164 tbody tr:hover td span.fooicon-minus:before {\n    background-color:  !important;\n    }\n\n    #footable_16164 thead tr.footable-header th span::before {\n    background-color: rgba(255, 255, 255, 1) !important;\n    }\n    #footable_16164,\n    #footable_16164 table {\n    background-color:  !important;\n    color:  !important;\n    border-color:  !important;\n    }\n    #footable_16164 thead tr.footable-filtering th {\n    background-color:  !important;\n    color:  !important;\n    }\n    #footable_16164:not(.hide_all_borders) thead tr.footable-filtering th {\n            border : 1px solid transparent !important;\n        }\n    #footable_16164 .input-group-btn:last-child > .btn:not(:last-child):not(.dropdown-toggle) {\n    background-color:  !important;\n    color:  !important;\n    }\n    #footable_16164 tr.footable-header, #footable_16164 tr.footable-header th, .colored_table #footable_16164 table.ninja_table_pro.inverted.table.footable-details tbody tr th {\n    background-color: rgba(51, 57, 75, 1) !important;\n    color: rgba(255, 255, 255, 1) !important;\n    }\n    \n        #footable_16164 tbody tr:hover {\n    background-color:  !important;\n    color:  !important;\n    }\n    #footable_16164 tbody tr:hover td {\n    border-color:  !important;\n    }\n    \n    #footable_16164 tfoot .footable-paging {\n    background-color:  !important;\n    }\n    #footable_16164 tfoot .footable-paging .footable-page.active a {\n    background-color:  !important;\n    }\n    #footable_16164:not(.hide_all_borders) tfoot tr.footable-paging td {\n    border-color:  !important;\n    }\n    \n#footable_16164 th.ninja_column_1 { text-align: center; }#footable_16164 th.ninja_column_2 { text-align: center; }                <\/style>\n                \n    \n    \n<\/div>\n\n\n\n\n<p>As you can see from the table above, MailerLite comes out on top. It has a free account that has more capability than Mad Mimi's basic paid account. Why pay for something that will give you less value than the free, popular option?<\/p>\n\n\n\n<p>If you want more information about MailerLite, check out <a href=\"https:\/\/kindlepreneur.com\/mailerlite-for-authors\/\" rel=\"\">my free video course<\/a> where I'll show you how to start using it right away. If you'd like to learn more about other email services, check out <a href=\"https:\/\/kindlepreneur.com\/best-email-services-for-authors\/\">my Best Email Services review here.<\/a><\/p>\n\n\n\n<p>Cheers!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this review, we&#8217;ll check out email marketing service Mad Mimiand figure out whether it&#8217;s right for authors. <\/p>\n","protected":false},"author":24,"featured_media":17049,"parent":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[3870],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mad Mimi Review for Authors | Kindlepreneur<\/title>\n<meta name=\"description\" content=\"In this review, we&#039;ll check out email marketing service Mad Mimiand figure out whether it&#039;s right for 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