{"id":2005,"date":"2016-06-30T01:05:01","date_gmt":"2016-06-30T01:05:01","guid":{"rendered":"https:\/\/kindlepreneur.com\/?p=2005"},"modified":"2022-07-13T14:45:28","modified_gmt":"2022-07-13T14:45:28","slug":"international-markets-case-study","status":"publish","type":"post","link":"https:\/\/kindlepreneur.com\/international-markets-case-study\/","title":{"rendered":"International Book Markets Case Study"},"content":{"rendered":"\n<p>Obviously, the U.S. Amazon.com market is the largest and most profitable. &nbsp;However, since everyone knows this, the competition on the US market is getting harder and therefore requires studying advanced <a href=\"https:\/\/kindlepreneur.com\/book-marketing-101\/\">book marketing tactics<\/a> and blogs like Kindlepreneur.<\/p>\n\n\n\n<p>But, what if you didn't have to?<\/p>\n\n\n\n<p>What if there were markets out there that weren't over populated and didn't require as much work in order to get ahead?<\/p>\n\n\n\n<p>Well, the good news is that there are many markets like that: The international markets!<\/p>\n\n\n\n<p>In everyone's quest to <a href=\"https:\/\/kindlepreneur.com\/how-to-sell-books-amazon\/\">sell their books on Amazon.com<\/a>, they optimize for the US market and forget about the other markets out there &#8211; or just plain neglect them.<\/p>\n\n\n\n<p>However, today, I'm going to show you is how to optimize your book for the other markets so that your book will have better reach internationally and thrive in a &#8216;smaller pond' instead of trying to succeed in the &#8216;ocean' with all of the big fish.<\/p>\n\n\n\n<p id=\"h-in-this-article-we-ll-discuss\"><strong>In this article, we\u2019ll discuss:<\/strong><\/p>\n\n\n\n<ul><li style=\"text-align: left;\">What's The Difference In The Amazon Markets<\/li><li>Why You Should Consider An International Focus<\/li><li>How To Get Your Book Translated<\/li><li>Foreign Market Optimization Advice<\/li><\/ul>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-american-market-canadian-market-what-s-the-difference\" data-level=\"2\">American market, Canadian market&#8230;what's the difference?<\/a><ul><li><a href=\"#h-amazon-usa-vs-amazon-france\" data-level=\"3\">Amazon USA VS Amazon France<\/a><\/li><\/ul><\/li><li><a href=\"#h-why-consider-international-book-marketing\" data-level=\"2\">Why Consider International Book Marketing?<\/a><ul><li><a href=\"#h-related-podcast-episode-how-to-sell-you-rights-only-to-specific-international-markets-and-case-study-of-an-author-who-did-this\" data-level=\"5\">Related Podcast Episode &#8211; How To Sell You Rights Only To Specific International Markets and Case Study of an Author Who Did This<\/a><\/li><\/ul><\/li><li><a href=\"#h-the-proof-is-in-the-puddin\" data-level=\"2\">The Proof is In the Puddin<\/a><\/li><li><a href=\"#h-how-to-get-your-book-translated\" data-level=\"2\">How To Get Your Book Translated<\/a><ul><li><a href=\"#h-book-translation-services\" data-level=\"3\">Book Translation Services<\/a><\/li><\/ul><\/li><li><a href=\"#h-tips-to-optimize-for-international-sales\" data-level=\"2\">Tips To Optimize For International Sales<\/a><\/li><li><a href=\"#h-conclusion\" data-level=\"2\">Conclusion<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-american-market-canadian-market-what-s-the-difference\">American market, Canadian market&#8230;what's the difference?<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Although all 13 of the Amazon markets are owned by Amazon, you really need to think of them as separate entities &#8211; not the same company.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Amazon currently have dedicated platforms in &#8211;<\/p>\n\n\n\n<ul><li style=\"text-align: left;\">Australia<\/li><li style=\"text-align: left;\">Brazil<\/li><li style=\"text-align: left;\">Canada<\/li><li style=\"text-align: left;\">China<\/li><li style=\"text-align: left;\">France<\/li><li style=\"text-align: left;\">Germany<\/li><li style=\"text-align: left;\">India<\/li><li style=\"text-align: left;\">Italy<\/li><li style=\"text-align: left;\">Japan<\/li><li style=\"text-align: left;\">Mexico<\/li><li style=\"text-align: left;\">Netherlands<\/li><li style=\"text-align: left;\">Spain<\/li><li style=\"text-align: left;\">United Kingdom<\/li><\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"745\" height=\"382\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/amazon-international-map.png\" alt=\"amazon international map\" class=\"wp-image-2040\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/amazon-international-map.png 745w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/amazon-international-map-300x154.png 300w\" sizes=\"(max-width: 745px) 100vw, 745px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">The truth is, Amazon made it so that the different markets could make decisions that would address their locale and the desires of the people in area. They acknowledged the shopping taste of those in France was different than those in India &#8211; basically, they were just plain being <a href=\"https:\/\/kindlepreneur.com\/book-marketing-101\/\">marketing smart<\/a>.<\/p>\n\n\n\n<p class=\"has-text-align-left\">That is why you'll see a book sales page on the French market look really different from the same book's sales page on the American market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-amazon-usa-vs-amazon-france\">Amazon USA VS Amazon France<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"726\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Amazon-France-Amazon-America.jpg\" alt=\"Amazon France Amazon America\" class=\"wp-image-2041\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Amazon-France-Amazon-America.jpg 2048w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Amazon-France-Amazon-America-300x106.jpg 300w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Amazon-France-Amazon-America-1024x363.jpg 1024w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">So, what does this have to do with us?<\/p>\n\n\n\n<p class=\"has-text-align-left\">Even though your book will be sold on all of the different stores of Amazon through you submission on KDP, it's really being sent to 13 different companies and being sold in 13 different markets.<\/p>\n\n\n\n<p class=\"has-text-align-left\">How different you ask?<\/p>\n\n\n\n<ul><li style=\"text-align: left;\">People who have accounts in one market, can't <a href=\"https:\/\/kindlepreneur.com\/how-to-get-your-email-subscribers-to-leave-quality-reviews-legitimately\/\">leave reviews<\/a> in another<\/li><li style=\"text-align: left;\">Amazon Best Seller Rank and category rank are all different in each market<\/li><li style=\"text-align: left;\">Features on the&nbsp;sales pages are arranged differently &#8211; sometimes hiding the <a href=\"https:\/\/kindlepreneur.com\/write-test-book-description\/\">book description<\/a>, sometimes featuring it while also using different CSS and fonts.<\/li><\/ul>\n\n\n\n<p class=\"has-text-align-left\">In a way, it feels like using KDP for the 13 markets is like using Smashwords for ibooks, Barnes & Nobles and Kobo. &nbsp;One system to submit them, but multiple different markets with differences in the presentation of the same information.<\/p>\n\n\n\r\n<section class=\"standard-cta testimonial\" id=\"cta-block_60a2afd218233\">\r\n    <div class=\"cta-inner row\">\r\n                    <div class=\"cta-media col-md-4\">\r\n                                    <div class=\"cta-media-inner\">\r\n                    \r\n                        <a href=\"https:\/\/kindlepreneur.com\/click\/rocket-in-content\" alt=\"\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">                        \r\n                                                    <i class=\"fa fa-play\"><\/i>\r\n                        \r\n                                                    <div class=\"img-overlay\"><\/div>\r\n                        \r\n                        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2021\/05\/PR_Competition-Feature-e1621274721682.png\" alt=\"Publisher Rocket Amazon Dashboard\" height=\"232\" width=\"400\">\r\n                        \r\n                        <\/a>                    <\/div>\r\n                            <\/div>\r\n        \r\n        <div class=\"cta-body col-md-8\" style=\"text-align:center;\">  \r\n                            <a class=\"cta-heading\" href=\"https:\/\/kindlepreneur.com\/click\/rocket-in-content\" alt=\"\">\r\n                            <h3>Book Marketing Made Simple<\/h3>\r\n                            <\/a>\r\n                        \r\n            <p>Over 47,000+ authors, NYT bestsellers, and publishing companies use Publisher Rocket to gain key insight to the market.\u00a0<b>Help your book now<\/b><\/p>\n                    <\/div>\r\n\r\n            <\/div>\r\n<\/section>\r\n\r\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-consider-international-book-marketing\">Why Consider International Book Marketing?<\/h2>\n\n\n\n<p class=\"has-text-align-left\">So, if there are all these differences, why care about international book marketing?<\/p>\n\n\n\n<p class=\"has-text-align-left\">The big markets, like Amazon US and UK, are like giant oceans. &nbsp;They're chock full of fish, but to make it, you've got to be bigger than the rest. &nbsp;That's why you need to consider the smaller markets, which I call the little ponds.<\/p>\n\n\n\n<p class=\"has-text-align-left\">As it stands, you're probably making a little money in those markets already without even doing anything. &nbsp;But, are you really making any significant sales in those markets?<\/p>\n\n\n\n<p class=\"has-text-align-left\">You just need to do the right things, and I\u2019m here to help you with that.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Believe me. Smaller markets give you a bigger chance to end up in their top 100, and I don\u2019t mean the top 100 <i>in some crazy small niche<\/i>, like is the case with Amazon<i>.com<\/i>.<\/p>\n\n\n\n<p class=\"has-text-align-left\">I mean top 100 <i>general<\/i>. The real top 100, the one where everybody wants to be and gives you some significant authority and leverage!<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-related-podcast-episode-how-to-sell-you-rights-only-to-specific-international-markets-and-case-study-of-an-author-who-did-this\">Related Podcast Episode &#8211; How To Sell You Rights Only To Specific International Markets and Case Study of an Author Who Did This<\/h5>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/itunes\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Show-Podcast-on-iTunes.png\" alt=\"\" class=\"wp-image-10134\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/GooglePlay\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Podcast-on-Google-Play.png\" alt=\"\" class=\"wp-image-10133\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kindlepreneur.com\/stitcher\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"60\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2017\/12\/Subscribe-to-Book-Marketing-Show-Podcast-on-Stitcher.png\" alt=\"\" class=\"wp-image-10132\"\/><\/a><\/figure>\n\n\n\n<div class=\"podcast-box\"><iframe loading=\"lazy\" style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/5911045\/height\/90\/theme\/custom\/autoplay\/no\/autonext\/no\/thumbnail\/yes\/preload\/no\/no_addthis\/no\/direction\/backward\/render-playlist\/no\/custom-color\/204a83\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/div>\n\n\n\n<div>&nbsp;<\/div>\n\n\n\n<div>&nbsp;<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-proof-is-in-the-puddin\">The Proof is In the Puddin<\/h2>\n\n\n\n<p>Working towards a smaller market or pool, you can make some serious gains that would otherwise be lost in the giant ocean of the US market. &nbsp;Check this out if you don't believe me:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"723\" height=\"384\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-book-sales-compared-to-us-book-sales.png\" alt=\"International book sales compared to us book sales\" class=\"wp-image-2046\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-book-sales-compared-to-us-book-sales.png 723w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-book-sales-compared-to-us-book-sales-300x159.png 300w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">No, there\u2019s nothing wrong with my Amazon profile. One of those &#8216;small ponds' where you probably only earn something like 1.99 per month is actually my main income source.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In a market as little as Amazon.it I\u2019m selling more than <i>.com<\/i> and <i>.uk<\/i> put together.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Strange, isn\u2019t it?<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>The whole truth<\/strong>: I make a lot more than that because a third of the money I earn comes from Kindle Unlimited, which can\u2019t be seen in the picture above, but the royalties I get from KU follow the same proportional distribution between regions.<\/p>\n\n\n\n<p class=\"has-text-align-left\">How did I do this? &nbsp;Well, I started by focusing on one of the non-US markets.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Admittedly, being Italian, in the beginning I focused my attention on the Italian market and that wasn\u2019t <i>totally<\/i> a choice (it\u2019s just that I had an <i>Italian<\/i> book, you know).<\/p>\n\n\n\n<p class=\"has-text-align-left\">I had my ups and downs, like everybody.<\/p>\n\n\n\n<p class=\"has-text-align-left\">However, because I understood advanced marketing from sites like Kindlepreneur, and knew how to effectively market the book, I had a competitive advantage over the other books in the Italian market.<\/p>\n\n\n\n<p class=\"has-text-align-left\">I followed the permafree technique, that is to say: put the first book of your saga permanently free and then make the following episodes worth their weight in gold (2.99 euros\\dollars, which is a lot in this 0.99 world).<\/p>\n\n\n\n<p class=\"has-text-align-left\">I studied a lot, of course, and mastered the <a href=\"https:\/\/kindlepreneur.com\/how-to-choose-kindle-keywords\/\" target=\"_blank\" rel=\"noopener noreferrer\">science (I\u2019d rather say the art) of keywords<\/a>, by attending webinars and reading marketing courses like everybody.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Then, when I made the right choices, my sales diagram skyrocketed to the heavens. In the end I managed to gain a dominating presence in my market niche and become one of the most popular fantasy writers in my country. Cool, isn\u2019t it?<\/p>\n\n\n\n<p class=\"has-text-align-left\">Would that have ever happened on the <i>.com<\/i>? Of course not and nor has it yet.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For the past three years my first (Italian) book which is my permafree download to the trilogy , \u2018<em>Dagger \u2013 La Luce alla Fine del Mondo<\/em>\u2019 has been permanently in the top 100 general of Amazon.it (the free one), and always somewhere between the #1 and #6 most downloaded fantasy.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"193\" height=\"300\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-Book-Marketing-Book-193x300.jpg\" alt=\"International Book Marketing Book\" class=\"wp-image-2042\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-Book-Marketing-Book-193x300.jpg 193w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/International-Book-Marketing-Book.jpg 322w\" sizes=\"(max-width: 193px) 100vw, 193px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">I'm so confident that it will stay there, I will not use a screen shot but give you the link to see it for yourself:&nbsp;<a href=\"http:\/\/tinyurl.com\/Dagger1Italian\"><b>http:\/\/tinyurl.com\/Dagger1Italian<\/b><\/a><b>.<\/b><\/p>\n\n\n\n<p class=\"has-text-align-left\">Of course, the more people that download the first book, the more copies I sell on the following installments.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Then, I had my books translated into English, had them <a href=\"https:\/\/kindlepreneur.com\/book-editors\/\">edited by a professional editor<\/a>, and I used the same kick-butt cover art.<\/p>\n\n\n\n<p class=\"has-text-align-left\">What happened? For some kind of reason, I wasn\u2019t getting the same results in terms of sold copies. You know that sensation, right? Struggling to keep your head above water when the currents are against you.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Why?<\/p>\n\n\n\n<p class=\"has-text-align-left\"><i>Was it because the books were poorly translated?<\/i><\/p>\n\n\n\n<p class=\"has-text-align-left\">No. I\u2019m actually getting more positive reviews on Amazon.com than on the <i>.it<\/i> (and I still don\u2019t understand why).<\/p>\n\n\n\n<p class=\"has-text-align-left\"><i>Some problem with keywords?<\/i><\/p>\n\n\n\n<p class=\"has-text-align-left\">No. Dagger 1, English version, is downloaded a lot more than its Italian brother, but book 2 still sells better in my homeland: on Amazon.it, for every 10-15 downloaded copies of Dagger 1, I sell one copy of Dagger 2. On the <i>.uk<\/i> is one every 25-30. On the <i>.com<\/i> is one every 40.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><i>Why? Why?<\/i> I wondered over and over again.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Then I saw something that totally opened my eyes: my rankings.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Independently from the downloaded copies, on the <i>.it<\/i> I\u2019m a top 100 (a top gun!). On the <i>.uk<\/i> I\u2019m a top 300, while on the <i>.com<\/i> I\u2019m a top 3000 or something.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Do you think it matters? Of course it does.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In Italy I was (well, I still am) an authority in the sector. I am someone who got to the top, not somewhere near it.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For instance, my small, independent, fantasy book was downloaded more than the free fantasy books of the biggest publishing house in my country, owned by Berlusconi himself, our former prime minister, (would that easily happen in the USA or UK?).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"270\" height=\"270\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Berlusconi-Publishing.jpg\" alt=\"Berlusconi Publishing\" class=\"wp-image-2043\" srcset=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Berlusconi-Publishing.jpg 270w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Berlusconi-Publishing-150x150.jpg 150w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Berlusconi-Publishing-50x50.jpg 50w, https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/Berlusconi-Publishing-100x100.jpg 100w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">There were Italian blogs talking about me everywhere; Googling around, I found unknown readers suggesting Dagger in forums and facebook groups. The fact is that when people download Dagger in Italy they will even <i>read<\/i> it. No joke.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><b>Customers on Amazon.com <\/b><b><i>may be<\/i><\/b><b> so accustomed to free copies thrown in their faces that they download more books in a day that they will ever read in a lifetime<\/b>.<\/p>\n\n\n\n<p class=\"has-text-align-left\">But if I download a book that\u2019s in the top 100 general (and is on the fantasy podium) and has good reviews, I will probably read it.<\/p>\n\n\n\n<p class=\"has-text-align-left\">On the other hand, I would probably download a book that\u2019s ranked 2500 in the charts just because it\u2019s free and then I\u2019ll never read it, leaving it under the digital dust of my device (I\u2019ve got thousands of them in my kindle, like all of you, probably).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"276\" height=\"183\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2016\/06\/so-many-books-meme-international.jpg\" alt=\"so many books meme international\" class=\"wp-image-2044\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">So ask me again that question: Why work to sell internationally?<\/p>\n\n\n\n<p class=\"has-text-align-left\">Basically, the same tactics applied in the US market weren't strong enough to make a dent in that giant behemoth&#8230;but it did wonders in the less competitive Italian market.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-get-your-book-translated\">How To Get Your Book Translated<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Now, one thing that stops people from doing international sales is the translation process. &nbsp;Let's face it, a book in English will not do near as well as a book in Italian for the Italian market.<\/p>\n\n\n\n<p class=\"has-text-align-left\">But the good news is that there are many options you can use to get your book translated:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-book-translation-services\">Book Translation Services<\/h3>\n\n\n\n<p class=\"has-text-align-left\">Here are a couple of the major services that will do your book's translation for you with minimal effort:<\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.babelcube.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">BabelCube<\/a><\/span>: BabelCube will translate your book into just about any language in return for a 15% royalty + whatever your translator requests in royalties. &nbsp;This can quickly add up.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/clickfortranslation.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Click For Translation<\/a><\/span>: One of the higher quality services, however, also the most expensive. &nbsp;Their standard cost is $20 per page of 250 words.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.todaytranslations.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Today Translations<\/a><\/span>: Packed with some amazing clientele, this London based company requires you request a quote before they tell you the price&#8230;smells expensive.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.translatorsbase.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Translator Base<\/a><\/span>: Translator Base is like the Upwork for Translations. \u00a0You post a job and skilled translators will bid on your book. \u00a0Access their previous works and ensure you've got the right person for the job. \u00a0I also think it's generally well priced.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.firstedit.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">First Edition Translation<\/a><\/span>: Just like Today Translations, this is another high priced London based translation company that requires a request for a quote and won't publish<\/p>\n\n\n\n<p class=\"has-text-align-left\">Next week, Dave Chesson of Kindlepreneur will be going super in-depth on this step and showing you step by step how to get the best translation for the cheapest price. &nbsp;So, stay tuned.<\/p>\n\n\n\r\n<section class=\"standard-cta testimonial\" id=\"cta-block_60a2bb2c1823a\">\r\n    <div class=\"cta-inner row\">\r\n                    <div class=\"cta-media col-md-4\">\r\n                                    <div class=\"cta-media-inner\">\r\n                    \r\n                        <a href=\"https:\/\/kindlepreneur.com\/click\/keyword-course\" alt=\"Click here to Sign Up\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">                        \r\n                                                    <i class=\"fa fa-play\"><\/i>\r\n                        \r\n                        \r\n                        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kindlepreneur.com\/wp-content\/uploads\/2021\/05\/Final-Course-Thumbnail-copy.png\" alt=\"mailerlite course ad\" height=\"420\" width=\"760\">\r\n                        \r\n                        <\/a>                    <\/div>\r\n                            <\/div>\r\n        \r\n        <div class=\"cta-body col-md-8\" style=\"text-align:center;\">  \r\n                            <a class=\"cta-heading\" href=\"https:\/\/kindlepreneur.com\/click\/keyword-course\" alt=\"Click here to Sign Up\">\r\n                            <h3>Get Your Book Discovered<\/h3>\r\n                            <\/a>\r\n                        \r\n            <p>Look over my shoulder as I show you how to select the best keywords and categories so you\u2019ll make more sales.<\/p>\n            <a class=\"offer-button\" href=\"https:\/\/kindlepreneur.com\/click\/keyword-course\" alt=\"Click here to Sign Up\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">Click here to Sign Up<\/a>        <\/div>\r\n\r\n            <\/div>\r\n<\/section>\r\n\r\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tips-to-optimize-for-international-sales\">Tips To Optimize For International Sales<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Experiencing success internationally doesn\u2019t have to rely on translated books alone &#8211; you may want to consider targeting the Australian or Indian markets, for example. These both represent the chance to make some inroads on international territory while keeping your work in its original language.<\/p>\n\n\n\n<p class=\"has-text-align-left\">One of the most powerful ways to access a market is through the use of international keywords.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For example, I\u2019m actually beginning to sell some on the German market, too, simply by using another English version of Dagger with <i>German<\/i> keywords. Instead of <i>fantasy book<\/i>, write <i>fantasy b\u00fccher<\/i>. Instead of <i>war<\/i>, write <i>krieg<\/i> (you got the idea, right?).<\/p>\n\n\n\n<p class=\"has-text-align-left\">This will give you a lot of good chances there, take my word for granted. Germans are fluent in English, just like all northern European people, and I must say they are the kindest readers I ever had, too.<\/p>\n\n\n\n<div class=\"sw-tweet-clear\"><\/div><a class=\"swp_CTT style1\" href=\"https:\/\/twitter.com\/share?text=Have+you+considered+the+translation+of+your+%23Kindle+Keywords+for+other+%23amazon+markets%3F&url=https:\/\/kindlepreneur.com\/international-markets-case-study\/\" data-link=\"https:\/\/twitter.com\/share?text=Have+you+considered+the+translation+of+your+%23Kindle+Keywords+for+other+%23amazon+markets%3F&url=https:\/\/kindlepreneur.com\/international-markets-case-study\/\" rel=\"nofollow noreferrer noopener\" target=\"_blank\"><span class=\"sw-click-to-tweet\"><span class=\"sw-ctt-text\">Have you considered the translation of your #Kindle Keywords for other #amazon markets?<\/span><span class=\"sw-ctt-btn\">Click To Tweet<i class=\"sw swp_twitter_icon\"><\/i><\/span><\/span><\/a>\n\n\n\n<p class=\"has-text-align-left\">Why not try this with other markets as well?<\/p>\n\n\n\n<div class=\"offer-box\">\n<p style=\"text-align: left;\"><strong>Note From Dave<\/strong>: Translation of keywords is okay with Amazon. &nbsp;You can find their caveat allowing such a tactic <a href=\"https:\/\/kdp.amazon.com\/help?topicId=A2EZES9JAJ6H02\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">here<\/a>.<\/p>\n<\/div>\n\n\n\n<p class=\"has-text-align-left\">Social media can also help you to gain an understanding of, and access to, an international market. Spend some time browsing relevant hashtags, or Facebook groups, for your genre\/style of book within a given country. You will get a feel for the level of demand and you may also have the chance to directly interact with some potential international readers.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For our English markets, we all focus our keywords choosing on the <i>.com<\/i>.<\/p>\n\n\n\n<p class=\"has-text-align-left\">But remember? Amazon.com is a big, big ocean, and it\u2019s easy to get lost in there.<\/p>\n\n\n\n<p class=\"has-text-align-left\">I actually obtained <i>very good<\/i> results <a href=\"https:\/\/kindlepreneur.com\/how-to-choose-kindle-keywords\/\" target=\"_blank\" rel=\"noopener noreferrer\">choosing my keywords<\/a> starting from the search bar of Amazon.co.uk, that is a middle way market (a middle way pond.) You know the process, I guess: type one word in the search bar and watch the result showing at the top of the list.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><i>That<\/i> is the most searched keyword, and it surely differs from the equivalent on the <i>.com<\/i> market. Why do that? The&nbsp;UK is a more manageable market, and it\u2019s not <i>that little<\/i>, too.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Of course, this may penalize your American market, or may not. Focus on the total amount of copies you sell, or download for free, and then decide.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Try, experiment, that\u2019s the only way to find out new things. Never stop being curious about this stuff.<\/p>\n\n\n\n<p class=\"has-text-align-left\">But just don't forget about the other Amazon markets!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\">Conclusion<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Ebook markets are growing all over the world. Can you really imagine the ebook fading away before the end of your lifetime? Not a chance.<\/p>\n\n\n\n<p class=\"has-text-align-left\">There will always be a place for old school things &#8211; such as printed books. I love vinyls. I love CDs. But when I go out cycling, I use my MP3 player.<\/p>\n\n\n\n<p class=\"has-text-align-left\">So what I say is: become an authority <i>somewhere<\/i>, and do it <i>now<\/i>. Reserve your seat in the little markets, because with years they will grow, like the tree you planted in your garden as a child (disclaimer &#8211; this tree may not exist outside of metaphor land).<\/p>\n\n\n\n<p class=\"has-text-align-left\">Yes. I definitely prefer to be a big fish in my little pond. Even because, with time, you can move to bigger ponds until you reach the ocean.<\/p>\n\n\n\n<p class=\"has-text-align-left\">I\u2019m Walt Popester, dark fantasy author and KDP coach. This is the book I\u2019ve been talking about all the while: <a href=\"http:\/\/tinyurl.com\/Dagger1freedownload\"><b>http:\/\/tinyurl.com\/Dagger1freedownload<\/b><\/a><b>.<\/b><\/p>\n\n\n\n<p class=\"has-text-align-left\">Share knowledge, talk to people. Enjoy what you do and nobody will ever be like you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to sell your kindle books internationally and enjoy the low competition of smaller Amazon markets with these amazing international marketing tips. <\/p>\n","protected":false},"author":24,"featured_media":16412,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[3870],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>International Book Markets Case Study<\/title>\n<meta name=\"description\" content=\"Learn how to sell your kindle books internationally and enjoy the low competition of smaller Amazon markets with these amazing international marketing tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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